Mood:
All my life as a salesman I have believed that being passionately in love with what you sell is essential to succeed in selling . The love and belief about what I sell, rubs off on the person to whom I am selling to. This is what many may call as the emotional appeal of the product or service. I think in a selling situation the emotional appeal is caused by the salesperson.
Sales trainings have been focused so little on the metaphysical domain of selling, that it is often frustating to be back on the field after training and yet feel inadequate to wow! a prospect .
I think Selling is an emotional process, by and for human beings. We dont sell products, we sell dreams ,possibility and solutions to problems. Imagine if we could do that with passion!
Posted by Sandy Kumar
at 6:39 PM CST